David Bell, the Xinmei Zhang and Yongge Dai Professor at the Wharton School, spoke to alumni in Los Angeles about managing brand and customer assets through digital marketing on the first stop of the Wharton Knowledge for Action Lifelong Learning tour. .
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Professor David Bell on Digital Marketing: Wharton Lifelong Learning Tour
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Professor David Bell on Digital Marketing: Wharton Lifelong Learning Tour
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7 comments
this is amazing!
Unfortunately pop up pantry is out of business, this could be a good reference point to understand what went wrong..immense learning opportunity..
… and 3 years later the information being shared is still timely. Thanks for posting.
Thanks for this presentation.Keeping up with digital marketing trends can help businesses effectively plan their marketing strategy.
i want to learn more.. internet has become more advance for our generations.
yep. By the way I am a full-time youtuber,and i utilize youtube to get web traffic, and I find this video very helpful thanks! visit my youtube channel to find out more information regarding what you can do in order to benefit your web business (how to increase traffic, sales, channel popularity and much more…)
Very helpful and inspiring. Thank you!