Marketing to Generation Z | Ellen Stephenson | RocketMill digital marketing a to z

by alsaCEMusic



Ever mistake your Millenials with your Gen Z’s? Content Executive, Ellen Stephenson defines what it means to market to one of the most cautious generations we’ve seen.

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Marketing to Generation Z | Ellen Stephenson | RocketMill
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10 comments

Ajay Cyril 31/12/2021 - 6:39 Chiều

https://youtu.be/e0ZZv0PmFjk

This video has some interesting ads to refer to as to what worked for millennials vs what works for GenZ

Reply
Cris Canto 31/12/2021 - 6:39 Chiều

Did she say shes part of the gen z? 😂😂😂😂😂

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Agent Squid 31/12/2021 - 6:39 Chiều

No that’s not how you market to us.

Reply
Delia Chandler 31/12/2021 - 6:39 Chiều

And who taught Gen Z to:
1) Distrust so-called authority
2) Demand that corps/businesses be ethical
3) DIY because
4) we went broke paying back our Uni loans
and most importantly…
5) Don't judge a book by its cover?
Their Gen X parents/aunties/uncles who now are being dismissed as dinosaurs because they type too slowly whilst texting. Here's an idea: market tech to Gen X in a way that won't make us feel that we, who after all were instrumental in making tech ubiquitous, are incapable of understanding tech? Not bitchin' just saying…

Reply
Durandal_X 31/12/2021 - 6:39 Chiều

You will never market to me as there is nothing I need, you lost me at the avocado joke – gen z will be the first to destroy this fetishistic consumerist society.

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ivolloxy 31/12/2021 - 6:39 Chiều

Stop being stereotypical people…

Reply
the light reveals the place 31/12/2021 - 6:39 Chiều

'BILL HICKS IN MARKETING'
https://youtu.be/tHEOGrkhDp0

Reply
Mage1k 31/12/2021 - 6:39 Chiều

Fortnite

Reply
Rob 31/12/2021 - 6:39 Chiều

Mill. Any. All.

Reply
Tina Howard 31/12/2021 - 6:39 Chiều

interesting stuff however young people can be quite self entitled

Reply

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